Patricks was started by Mr Patrick Kidd in 2011. He had the vision to produce the best performing product possible. He gave the formulation lab an open budget to create one of the world's most luxurious and effective hair styling products. 

Fortified with Patricks Recovery Compound, a blend of 14 active ingredients that minimizes hair loss, reinforces existing hair mass and cares for your hair and scalp, and finished with a touch of Cologne. There is no limit to pushing the boundary to create that perfect product.

The result is a range of multi-functional products with science-based formulations that work.

More recently, Patricks has been working with one of the world’s best formulation labs based in New York and one of the world's foremost researchers in neuroscience and genetics to develop an anti-aging skincare range. 

Performance and efficiency define the Patricks range of products.